Our Story & Purpose

At Tehniyat Salman, we believe that fashion is more than just clothing; it's a powerful tool that can inspire and instill confidence in women every day. Founded in '22 by Pakistani fashion designer and entrepreneur Tehniyat Salman, our young and chic brand is dedicated to uplifting women and encouraging them to embrace their individuality.

With several years of invaluable experience, Tehniyat Salman brings a wealth of expertise to the fashion industry. Graduating from the prestigious Pakistan Institute of Fashion and Design, her passion for purpose, eye for creating unique color palettes and mastery of prints led her to create this fashion startup.

Our mission is simple yet profound — to give inspiration and confidence to women in their everyday lives. We want to redefine traditional beauty standards and celebrate the diverse journeys of Pakistani women who defy stereotypes and pave their own paths. By offering trendy, comfortable, and bold designs, we empower women to express themselves and feel their best.

Tehniyat Salman's signature design language is characterized by its simplicity, cheerfulness, and eclecticism. Our trendsetting silhouettes are carefully crafted to bring out the vibrant personalities of our customers. Each piece is meticulously designed to capture the essence of modern Pakistani fashion while embracing traditional influences.

We cater specifically to the bold and pragmatic Pakistani women who seek more than just clothing. Our pieces are created to accompany them on their journey, serving as a reminder to celebrate every joyous moment along the way. Whether it's a casual outing, an important occasion, or simply a day of self-expression, Tehniyat Salman is here to provide the perfect ensemble for every woman's unique story.

We invite you to explore our website to discover our latest collections and experience the unique essence of Tehniyat Salman. Join us in celebrating the spirit of Pakistani women who are fearlessly shaping their own narrative through fashion. Together, let's embrace individuality, inspire confidence, and redefine the possibilities of style.